Ron became Group Vice President, Sales and Marketing in December of 2004. His areas of responsibility include marketing, pricing, advertising, ad planning, marketing research and business intelligence.

Prior to his role at Roundy’s, Ron’s 18 year grocery industry career includes positions as Vice President--General Merchandise and Health and Beauty Care, and Director--Sales and Marketing, Special Promotions and Retail Pricing for Dominick’s.

Ron earned a Bachelor of Science degree in Economics from Ripon College in Ripon, Wisconsin. Because of his interest in sports and his athletic background, Ron thinks of food as fuel. His “foodie” interests are focused on nutrition and he can often be found in the produce department, concentrating on the fresh selections of the day.