FOR IMMEDIATE RELEASE Roundy's Alerts Customers in Wake of Recall of Certain Ground Beef and Beef Products by Swift Milwaukee, June 30, 2009 - Roundy's Supermarkets, Inc. is asking its customers to check their freezers for recalled beef. Based upon JBS Swift Beef Company's voluntary recall of beef products because of possible E. coli contamination, Roundy's is advising its customers that if they have any fresh ground beef or other fresh beef products purchased from a Pick 'n Save, Copps or Rainbow store with a "Use or Freeze By" date between April 25, 2009, and May 30, 2009, such products should be returned to the store and exchanged for a replacement product or a full refund. The "Use or Freeze By" date is in the upper right-hand corner of the meat scale label. See the attached PDF for examples. About Roundy's Supermarkets, Inc.
Roundy's Supermarkets, Inc. is a leading grocer in the Midwest with nearly $4 billion in sales and 18,000 employees. Founded in Milwaukee in 1872, it operates 151 retail grocery stores under the Pick 'n Save, Copps, Rainbow and Metro Market banners in Wisconsin and Minnesota. For more information about Roundy's, visit the company website at www.roundys.com.
ContactVivian King
414-231-5555 or 414-403-5314
vivian.king@roundys.com
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